What if there was a guru who could show you how to engage current donors, acquire new donors, and get your brand in front of huge numbers of prospects? There is…her name is Taylor Swift. (You may have heard of her). “What does she know about fundraising?” you ask. The answer: she has built …
It is universally acknowledged that growing your email list is a critical part of online fundraising. Having a good email list gives you a means to build relationships with your supporters, send nuanced messages to various segments of your audience, and ultimately raise more money. In this post, we’ll examine one simple way to help …
Do you ever wish you had a crystal ball that told you where donors are, what they are thinking, what they will do, how to talk to them? Have you heard the story about how Target’s predictive marketing resulted in a teenager being sent coupons for diapers and cribs and baby clothes? The girl’s father …
Maximizing donor revenue is one of the biggest challenges that nonprofits face in today’s ever-changing economic environment. With ever-increasing expectations from donors, nonprofit leaders are under intense pressure to get more results with fewer resources and under tighter budgets. Watch this video to learn: – How nonprofits ascend the mountain of donor data instead of being buried …
A quick response code, otherwise known as a QR code, is a matrix barcode (or two-dimensional code), readable by QR scanners, mobile phones with a camera, and smartphones. So what? QR code technology is a recent trend that has either found a place in your nonprofit’s marketing plan or simply written off as not worth adopting. …