Fundraising Tips

A More Appealing Annual Appeal

Twenty-twenty-one — like its predecessor — has certainly had its share of challenges. The continuing threat presented by the COVID-19 pandemic threw a wrench in just about every facet of our lives, as schools, workplaces, weddings, family gatherings and entertainment outlets either went virtual, were postponed or were canceled outright. Sans the service and travel …

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Virtual Fundraising – Little Ideas for Big Impact

Current events have made abundantly clear what some nonprofits have learned the hard way in the past; events can sometimes be cancelled because of circumstances beyond your control. What used to be an isolated incident due to a venue closing, a vendor going out of business or other reasons is rapidly becoming the new normal …

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Change Your Year In Review – Little Ideas for Big Impact

Tell the Whole Story by Only Telling Part of It Its that time of the (new) year again. Time to let your donors, employees, supporters and the public in general know how the last year went. All too often this becomes a report as dry and uninteresting as any Fortune 500 company’s annual report, stuffed …

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Cover Your Fees, and Follow Up – Little Ideas for Big Impact

Make the Ask, and Follow-Up Your donors understand that there is a cost to doing business in today’s digital world, even if that business is a philanthropic mission. So when you’re making an online appeal, selling tickets to an event, or any other activity that can be paid for with a credit card, make sure …

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Why it’s Time to Take Part in Giving Tuesday

It can be hard to believe that Giving Tuesday is only 7 years old. But rapid growth has made this a social (media) event that stands on the verge of cultural relevance and acceptance, and your organization should embrace it. But as with anything online these days, some people disagree. And their points can seem …

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