About a month ago, PA Museums, Pennsylvania’s statewide museum association, approached us to ask for support for its 2014 state-wide conference. A website redesign is in the works and, in the meantime, online event registration is not supported. The organization needed to accommodate registration for a variety of participation levels: full conference registration, Monday-only registration, …
BOOK REVIEW Years of marketing and social media experience inform the advice offered by author Tania Mulry in her book The Cause: The Power of Digital Storytelling for Social Good. Written in a conversational tone, this quick read is infused with inspiration and practical how-to advice. Each chapter identifies a common challenge confronted by …
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Today, we recognize World Storytelling Day. In the spirit of the day, let’s take a look at a cause that gets it just right when it comes to utilizing storytelling to connect with supporters online. There has been a good deal of news coverage surrounding the Lawrey family, and it’s not because little Gavin Lowery …
A good story can simultaneously inform & inspire. It can be triumphant or sad or joyful or revolting. As nonprofit organizations work to build content and engage online audiences, storytelling plays an essential role. But knowing what stories to tell and how to tell them is not always an easy task. The following articles that …
We love our clients and we are so excited to celebrate their success and share some tips about how they accomplished it. Let’s look at one of our membership organizations. The Cleveland Zoological Society moved from Convio to the Big River platform in August, 2013. Preliminary results are fantastic with web revenue for 2013 …
How Did The Cleveland Zoological Society Increase Online Donations 7%? Read More »
A client we recently worked with entirely understands the importance of creating targeted online appeals that communicate the impact of each level of giving, but when it came to constructing their own appeals, they needed some inspiration. In this case, the client is an elder care facility providing a wide array of services. So, they …
How To Communicate Impact And Increase Donations Read More »
Website. Facebook. LinkedIn. Twitter. Pinterest. Instagram. The buzz urging nonprofit organizations to implement a good strategy online is deafening. By now, I’m sure development professionals have had their fill of articles and blog posts emphasizing the importance of online presence and email and social media. I’m quite sure that they get the general idea. …
A beginning yoga practitioner knows a pose is all wrong when she wobbles and falls over. She returns to center, refocuses, and tries again. Her yogi(ni) guides her to the proper position so she can feel what “right” feels like. Now, when she drifts off the mark and wobbles, she makes a small adjustment until …
LIFECYCLE OF A CHARITABLE DONATION February 26, 2014 Aloft Cleveland 1111 W 10th St Cleveland, OH 44113 Full participation is applicable for 6.0 points in Category 1.B – Education of the CFRE International application for initial certification and/or re-certification. Presented by: BIG RIVER ONLINE …
Big River is always working to improve and refine our platform for online giving. Based on client feedback and shifting needs in the nonprofit world, new functionality and features are released on a regular basis. After a pause in updates during the peak December giving season, Big River is thrilled to ring in 2014 with …